You can feel event as a type of happening focused on cavity of relationships with your business partners or acquisition of new potential clients through the medium of uncommon experience. Is differentiated by the range, focus and design of the action – from closed working meeting in-group ( for example media roundtable ) through more extensive actions with formal and programe structure ( press conference, dealer´s day, fair presentations, assembly, launch of new service or product etc. ) to the seriously social gatherings ( banquets, cocktail, garden party etc. )